Insider Interviews / Thought Leader Thursday
Welcome to SCRIPT TO SCREEN
Insider Interviews
As thought leaders, we inspire, empower, shape cultures and maximize sales
effectiveness and results through deep intrinsic customer engagement strategies.
Ken and Barbara Kerry, co-founders of Script to Screen
We help grow Direct-to-Consumer revenues for businesses, particularly those that desire relationships with their consumers and or want to support their retailers. We want to share what we have learned and what we are learning with you so we have created the Script to Screen #ThoughtLeaderThursday webinar series. Every month, we interview business and thought leaders about what they are doing to find new growth and revenue in today’s modern economy. We shine a light on the tactics and strategies that you can use today and in the future to help your business thrive.
See some of our videos and interviews below!
Insider Interviews
Watch the Thought Leader Thursday Webinar — DTC Secrets: Better P&L With the Right 3PL
Thought Leader Thursday Webinar -- DTC Secrets: Better P&L With the Right 3PLJoin DRTV Expert, Ken Kerry and a2b Fulfillment EVP Debbie Skerly to Discover How a New 3PL Strategy Can Energize Your Business.Overview The webinar “Don’t Contract A Brand Spokesperson...
DTC Secrets: Better P&L with the Right 3PL Webinar to Be Hosted by Script to Screen Co-Founder and a2b Fulfillment Executive Vice President
The latest in a series of “Thought Leader Thursday” webinars hosted by integrated Direct Response agency and infomercial production company Script to Screen: Script to Screen’s Co-Founder and Executive Creative Director Ken Kerry will join with noted ecommerce and…
Watch the Patricia Stark Webinar – Don’t Contract A Brand Spokesperson Prior to Doing These 3 Things
Don’t Contract A Brand Spokesperson Prior to Doing These 3 Things Join DRTV Expert, Ken Kerry and Veteran Media Personality Patricia Stark on Valuable Steps for a Brand's Spokesperson. Overview The webinar “Don’t Contract A Brand Spokesperson Prior to Doing These 3...
Featured Content
“Be prepared to make the difficult decisions that are necessary and critical to growing a business” with Barbara Kerry — Fem Founder™
Barbara Kerry is Co-Founder and President, Script to Screen, a performance-driven marketing agency with 30 years of experience transforming companies, such as Conair, Keurig, Bare Minerals, Shark/Ninja, Gwynnie Bee, and Nutrisystem, into best-selling brands. She is...
How to Make an Infomercial Featuring Keurig
Script to Screen is a Direct-to-Consumer marketing agency that has been making successful, profitable DRTV infomercials for over 30 years. When someone asks us, “How do I make an infomercial?” our answer is a lot more detailed than most sources. In many ways, the...
Blink Case Study Presentation for the Inspired Home Show 2020
Ken Kerry, Co-Founder and Chief Creative Officer of Script to Screen, was scheduled to present at the Inspired Home Show on 3/17/2020 in Chicago as to how Blink, a newcomer in the home automation/home security space, was able to succeed in its launch against institutional competition by using Direct-to-Consumer strategies.