The Direct-To-Consumer strategy lifestyle is a busy one. Frequently, we’re not in the studio to do our Facebook Live shows, because we’re on-set filming a show for one of our many clients. But just because we are away from the home base doesn’t mean that we are going to skip out on talking business and espousing the virtues of Direct-To-Consumer!
In this episode, Ken talks about how companies can use an omni-channel approach to mitigate scandals in one part of their marketing. Just because a platform like Facebook might be having issues, doesn’t mean your marketing efforts can take a backseat.
This month's newsletter topic is about how you can reach customers and maximize your return…
This month's newsletter topic is about the impact AI has on Direct-to-Consumer, DTC, Marketing.
Alex Dinsmoor gives us a recap of the highlights at CES, Consumer Electronics Show.
What is DRTV and its significance? Direct Response Television (DRTV) is a form of marketing…
Ken and Barbi wrap up the year and share their thoughts on Direct to Consumer…
There are five key takeaways that you must be implementing to create a successful direct…