Blog: Insights Newsletter Archive

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This month’s newsletter topic is about how you can reach customers and maximize your return on investment.

This month’s newsletter topic is about the impact AI has on Direct-to-Consumer, DTC, Marketing.

Alex Dinsmoor gives us a recap of the highlights at CES, Consumer Electronics Show.

Ken and Barbi wrap up the year and share their thoughts on Direct to Consumer Marketing / Performance Marketing in 2024. Surprise blooper at the end.

There are five key takeaways that you must be implementing to create a successful direct to consumer campaign.

This month’s newsletter is about how important a microsite is to the success of your DRTV campaign.