The New Era Infomercial New Age of Advertising The new age of advertising, marked by advances in technology that have put every brand in direct contact with their consumer, has been called “the Wild West of Marketing.” The ubiquitous reach of digital media today is...
Ken Kerry Interviews Deb Mudway, Senior Vice President of Global Marketing at Helen of Troy On this episode Ken talks to Deb Mudway, Senior Vice President of Global Marketing at Helen of Troy, to find out why PUR went Direct-to-Consumer. Follow Us...
Ken Kerry Interviews Mike Amburgey of Nugenix Today on This Works Marketing Experts interview series, I’m with Mike Amburgey, Chief Marketing Officer for the company that markets Nugenix, the number one male vitality product at...
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