Blog
DIRECT-TO-CONSUMER BLOG
“Focus on the process, not the outcome! The outcome is realized only when we are committed to the process!”
-W.E. (Bill) Mitchell
Marketing Expert, Author, Speaker
TV Performance Marketing “10-Steps to Success” Checklist
Script to Screen shares “10-Steps to Success” Checklist for TV Performance Marketing. These classic tips should never be ignored.
TRANSFORMING THE “METAMORPHOSIS” BACKEND
The Tracy Anderson’s Metamorphosis program was a tremendous front end and backend success. M2 Marketing and Management Services oversaw this campaign for nearly 5 years.
Trainer Headphones by Gibson DRTV Campaign
Usain Bolt is featured in the Script to Screen created and produced infomercial for the Trainer Headphones by Gibson. See excerpts from the Long-Form commercial.
Behind the Scenes With Omaha Steaks DRTV CAMPAIGN
We share insights and behind-the-scenes footage of how we created the Long-Form commercial for Omaha Steaks.
The Truth Is, DRTV May Not Be For You.
Is DRTV right for you? See the Top Ten Reasons DRTV May Not Be Right for You!
Don’t workout, Rockout. Introducing the new Pound infomercial from Script to Screen
See the Infomercial created and produced by Script to Screen for the “anti fitness fitness regimen” called Pound Rockout.